Fat Agent

Insurance CRM for Independent Agencies

Stop forcing generic CRMs to fit an insurance agency. Fat Agent was built specifically for insurance, giving you one place to manage leads, customers, follow-up, communications, and every interaction from first contact to renewal.

Lead
Household
Follow-up
Quote
Pipeline

New lead

Website widget

Alex Morgan

Homeowners · Columbus, OH

  • Assigned toSam Rivera
  • StatusNew · needs first contact
  • SourceQuote widget · just now

Every prospect lands in one insurance CRM—not a generic contact list.

One Customer. One Workflow.

Fat Agent follows the insurance sales process—from first contact through lifelong service—so every customer stays organized in one place.

Lead
Quote
Application
Policy
Service

Everything You Need To Manage Your Agency

From lead capture to household quoting and follow-up—everything you need to run your agency lives in one CRM.

Lead Management

Capture, organize, and manage every prospect from first contact to policy.

Household Management

Insurance is sold to households, not just individuals. Quickly add spouses and children, then assign household members to auto, home, renters, or life insurance quotes without re-entering information.

Lead Status Tracking

Customize lead statuses to instantly see where every prospect is in your sales process.

Tags & Organization

Create custom tags to organize prospects, clients, referral partners, marketing campaigns, or any workflow unique to your agency.

Smart Follow-Up

Never lose another opportunity with built-in follow-up reminders, tasks, and activities.

AI Notes

Capture quick notes while Pattie automatically cleans them up, summarizes conversations, and creates professional customer records.

Email & SMS Campaigns

Automate follow-up with personalized email and text message campaigns that keep prospects engaged.

Lead Assignment

Automatically assign new leads to the right producer or team member.

Tasks & Reminders

Stay organized with built-in task management that keeps your team accountable.

Not A Generic CRM Forced To Fit Insurance

Most agencies stitch together a generic CRM, a quoting tool, a dialer, and a calendar—then wonder why follow-up falls apart. Fat Agent was built for insurance sales from the start.

Typical setup

Generic CRM
Quoting tool
Texting app
Calendar
Spreadsheets

Fat Agent

One connected record

  • One customer profile
  • Quotes & pipeline
  • Calls & SMS
  • Appointments
  • Follow-up & tasks

Built For Insurance

Households, insurance questions, quoting, and follow-up—not a generic contact database you have to bend into shape.

One Customer Profile

Every quote, conversation, appointment, and note stays attached to the same record your team works from.

Quotes Live In The CRM

Generate and revisit quotes without jumping into another system or re-entering the customer.

Conversations Stay Attached

Calls, texts, emails, and tasks log to the lead automatically—so nothing gets lost between apps.

Connected To The Entire Fat Agent Platform

Your CRM becomes the center of everything your agency does.

Quote Engine

Generate quotes directly from the customer's profile.

Quote Widgets

Website quote requests instantly become CRM leads.

Insurance Funnels

Every funnel submission flows directly into your CRM.

Booking Calendar

Appointments are automatically attached to the customer's record.

Communications

Calls, emails, and text messages stay connected to every customer.

Pattie Intelligence Platform

Use AI to summarize notes, draft emails and text messages, answer CRM questions, and help your team work more efficiently.

Weighing Fat Agent against a generic marketing CRM? Read Fat Agent vs GoHighLevel for a side-by-side breakdown built for insurance agents.

Finally, A CRM That Understands Insurance.

Fat Agent gives independent insurance agencies everything they need to organize leads, automate follow-up, manage customer relationships, and grow their business—all from one insurance-first CRM.

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